by oana | Oct 20, 2025 | Article
Through the purchase of Abandoned Republic and the launch of a capsule curated by Marcus Allen, the brand turns nostalgia into narrative power. Banana Republic is bringing its history back on the market. This fall, the Gap Inc.–owned label unveiled Banana Republic...
by oana | Oct 16, 2025 | Article
Kith just entered its next era, and it doesn’t (only) involve sneakers or hoodies.It involves a $36,000 membership, a rooftop padel court, a Giorgio Armani spa, and an Erewhon tonic bar. Welcome to Kith Ivy — a private members’ club opening this fall in New York’s...
by oana | Oct 16, 2025 | Article
When Adidas announced it would enter the safety footwear market with a new line called Pro Work, launching in 2026, it caught much of the industry off guard. For decades, the brand has defined performance across sport, lifestyle, and streetwear, but never in...
by oana | Oct 16, 2025 | Newsletter
This issue of The Brand Lab is sponsored by Planable, the social media management tool where teams actually collaborate, not just pass feedback around. Get instant input, approvals in one click, and a dedicated space to perfect content together. When Rhode launched...
by oana | Oct 10, 2025 | Newsletter
This issue of The Brand Lab is sponsored by Planable, the social media management tool where teams actually collaborate, not just pass feedback around. Get instant input, approvals in one click, and a dedicated space to perfect content together. Earlier this year,...